Coca-Cola Roxy
Music Venue
We worked with local Architect Cooper Carry on the interiors and Wakefield Beasley from Alpharetta on the core and shell. We also worked closely with the Braves on this project as they use the venue for special events. The Braves are owned by Liberty Media who is one of the largest shareholders in Live Nation. We work diligently on this theater to create VIP areas as well as a mezzanine for upgraded seating. Given this theatre is part of the larger Battery development it was also important that the theatre could be flexible and easily converted to special event type set ups. The chandeliers for example can go up and down and change the scale of the space depending on what the space is being used for that day. The events can go from a formal dinner to a UFC fighting event to give you a sense of the extremes.